Subaru January 2013 Sales Up 21% – Ruge’s Subaru

2 Feb

February 1, 2013

January 2013 sales of 27,663 represent a 21 percent increase over January 2012

Cherry Hill, N.J., –  Subaru of America, Inc. today reported 27,663 vehicle sales for January 2013, which represents a 21 percent increase over January 2012. These results build on strong sales from 2012 where Subaru achieved four consecutive years of sales increases and exceeded 300,000 annual sales in 2012 – a first in company history.

Forester and Outback sales for January 2013 increased 28 and 16 percent respectively, over January 2012. Outback and Legacy models were recently named Top Safety Pick+ by the Insurance Institute for Highway Safety. XV Crosstrek, the new small SUV also added 2,764 sales to the month’s total.

“We are excited to see strong sales across our entire model line,” said Thomas J. Doll, executive vice president and COO, Subaru of America, Inc. America. “It is a positive start for the year and we expect strong demand for the all-new 2014 Forester when it arrives in showrooms this spring.”

Carline
Jan-13
Jan-12
% Chg
MTD
MTD
MTD
Forester
6565
5117
28.3%
4590
6221
-26.2%
1306
710
83.9%
Legacy
3184
3119
2.1%
Outback
8632
7412
16.5%
Tribeca
159
228
-30.3%
BRZ
463
0
0.0%
XV Crosstrek
2764
0
0.0%
TOTAL
27,663
22,807
21.3%

“Car shoppers are looking for value, safety and performance. Our vehicles deliver on that promise and that is evident in our strong January sales,” said Bill Cyphers, senior vice president of sales, Subaru of America, Inc.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: